Unrivalled guest experience
Continental, as Official Sponsor of UEFA Euro 2016™, designed different hospitality programmes for its guests in all the event host cities. We were in charge of curating and delivering the guest experience in Marseille.
Managing a team, we were in charge of the whole guest experience including: coordinating the accommodation, transport, stadium access, tickets and other planned activities.
If the highlight of the guest experience was the UEFA Euro 2016™ match, their visit to Marseille offered them much more thanks to the dedicated programme.
The guest agenda was carefully planned to make sure they discovered Marseille city and its unique culture, visiting iconic sites such as ’ le cercle des nageurs’ , discovering the game of petanque and trying local food specialities.